Since working on my current placement, I have come to appreciate how difficult it can be for small businesses to create content across their platforms. There has become an expectation that every company needs to post on every social platform every other hour, write a new blog post on their website every day and reply…
Tutorial
4 Tips To Up Your Business’ Social Media Game
It is pretty much common knowledge now that all businesses need to be online. The trick is though, how to do it properly. It is all well and good having an account on every social media platform, dedicating hours everyday to keep it up to date. But, if you aren’t channelling your efforts in the…
5 Tips For Creating The Best Blog Titles
So you have got some great content written. You are ready to let the world read it. Its comprehensive, informative and witty – a work of art in other words. You finally press publish but no one wants to read it. Why? It’s great? Maybe you need to check your title. If it doesn’t immediately…
How To Make A Customer Persona
Customer personas are archetypal users of a product or service. They are essential to help envision your customer and who they truly are. It is then, that you can properly target them and optimise your marketing efforts. This blog post is all about how to create a customer persona and includes a FREE downloadable template…
What Plugins Do I Use?
If you are a blogger yourself, run a website or are otherwise just interested, I thought I would share with you today the plugins that I use. For full disclosure, I just want to say that I am still myself learning and researching WordPress so I am not an expert on the best plugins to…
How To Automatically Forward Emails
If you have multiple email address then this tutorial about how to automatically forward your emails will be particularly useful. I know what its like to save an inconvenient number of email addresses. One for university, one for my part time job and my personal email address. In order to make sure I never miss…
6 Tips For Students On LinkedIn
LinkedIn is a social media platform for professionals which is why I wanted to share with you my 6 top tips on how to look professional on LinkedIn. 1. Change How Others See Your Activity While You Edit Your Profile My first top tip for LinkedIn and an essential step before you follow the rest…
How To Embed Your Twitter Feed Into Your Blog 2019
It can take a lot of effort to create quality content across multiple platforms – trust me I know. That’s why I wanted to create this tutorial about how to embed your Twitter feed into your blog, so your readers won’t miss a beat. By doing so, your readers can read and interact with your…
How To Use Smart Objectives For Business and Educational Success.
They say that writing down your goals will significantly increase your chances of achieving them but if I wrote down that I want to become a millionaire overnight, I still think my chances are pretty slim. That is exactly what this blog post is about: setting achievable goals you can actually accomplish. (A much more…
How To Set Up A Facebook Business Page
Facebook is an extremely useful tool for any business in order to connect with customers and so owning a Facebook page is essential. It currently has over 2.3 billion monthly active users which is over 34 times the population of the UK, over 3 times that of Europe and nearly one third of the population…
How To Set Up A Twitter Account
Twitter is a social media platform that you can harness as a student or business owner to help you reach your goals. It can be incorporated into any digital strategy and is a great tool to reach a wide audience, whether that be potential customers or prospective employers. This tutorial is a step by step…